Our expansive Color Center is bursting at the seams, from absorbent towels to durable aprons, kitchen towels, oven mitts and more. Featuring 11 colors and 204 items plus coordinating design collections throughout our Now Designs assortment, there is no shortage of coordinating products to make a statement in your store.

Our Color Center colors are carefully selected to reflect popular kitchen aesthetics inspired by traditional culinary trends. 

Merchandising your store has never been easier, and your store shelves will always look abundant! Select crisp, clean design and quality details that have been the Now Designs' signature for over 40 years. 

This is the ultimate kitchen textile cross-merchandising concept, bringing together essential items and constructions in each of our 11 color blocks.

We're saying goodbye to these colorways soon! Get them before they're gone.